What is influencer marketing?

Published on 25/07/2023 in Tech, tips & tricks 

Influencer marketing has become one of the most popular forms of online marketing in recent years, and for good reason. By collaborating with influencers to promote your product or service, you reach your desired target audience in an original and, above all, effective way. Yet for many, it still remains unclear exactly what influencer marketing entails or what its benefits are.